Gary Bosworth, Professor of Entrepreneurship at Newcastle Business School, Northumbria University, said: “The platform is based on research which identified external enablers of high performing business populations in rural local authority districts and found, what we all know, that rural areas are quite different from urban areas and each other.
“Our aim is for the tool to help draw out those differences and potential in the rural economy to help tailor support where it is needed most, and we’d urge anyone who would find this information useful to join us and give feedback.”